Episode 29

Transformational Marketing Blueprint - Like - Tales of Marketing Transformation E029

We have initiated a conversation with our target audience, how do we now nurture that fledgling relationship?

The Transformational Marketing Blueprint is a 12 step framework for your marketing, that acts as a guide through the entire marketing journey focused on your dream customers. The Blueprint is organised as a circular framework, since no marketing journey is linear, and is in 3 phases - the Know-Like-Trust phases. Each phase is colour coded for easy visual recognition and is made up of 4 steps.

In this episode, we'll cover the LIKE phase, where we continue conversations with our dream client and nurture the relationships. The four steps of this phase are:

  1. Earning Attention as the visitor wants to learn
  2. Starting a deeper relationship
  3. Nurturing that relationship
  4. The Sale

Listen to the podcast to learn more. 

Show Notes and Blog

Tales of Marketing Transformation

About the Podcast

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Tales of Marketing Transformation
Let's Make Marketing Human

About your host

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Jürgen Strauss

Transformational Marketing Strategist | Podcaster | Speaker | Helping Coaches/Consultants Acquire More Leads & Business

Host of the InnovaBuzz Podcast and the Tales of Marketing Transformation Show.

Owner and Chief Innovator of Innovabiz - partnering with innovative, exceptional business coaches and consultants to build their professional credibility and enable them to acquire more leads and more business by reaching their target ideal audience with their message.