Episode 32
Transformational Marketing Blueprint - Trust - Tales of Marketing Transformation E032
We reached the point where our dream customer has purchased something from us. What's next?
The Transformational Marketing Blueprint is a 12 step framework for your marketing, that acts as a guide through the entire marketing journey focused on your dream customers. The Blueprint is organised as a circular framework, since no marketing journey is linear, and is in 3 phases - the Know-Like-Trust phases. Each phase is colour coded for easy visual recognition and is made up of 4 steps.
In this episode, we'll cover the TRUST phase, closing the circle of our marketing journey. The four steps of this phase are:
- How we deliver an exceptional experience
- How we deliver more value
- How we orchestrate and stimulate referrals
- Mastery - celebrate and repeat
Listen to the podcast to learn more.